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Commerce platform · Web, API & MCP
Sell and fulfill photography, on your terms.
Picture day shouldn’t end in spreadsheets. Batch Relay turns the storefront, the roster, the print lab and the shipment into one loop.
An all-in-one commerce platform for sports and school photography studios. Families order online, orders match to athletes, and prints ship from the lab with specs attached, with no manual sorting in between.
Underneath it: a template engine that personalizes memory mates, posters and cards across a whole roster, forms that feed template fields, payment links, lab integrations with WHCC and Richmond Pro Lab, and a developer API with an MCP server.
Lay out photos and fields once; personalize every print across a roster.
Orders match to athletes and ship from the lab with specs attached.
A developer API, WebMCP and an MCP server, so other tools can plug in.


